PGE Launched the new Swiss Unlimited fragrance for men at Le Rouge’s centrally located store Zylo Punda. The launch evolved around the concept of “ a Swiss evening in Curacao”. The windows of the store were dressed up with Victorinox displays. Passerby’s and people sitting on the terrace of the café next to Zylo where invited to enter into the store, Intrigued by the décor and lovely spray girls in the bright red Victorinox polo’s and Ski goggles.

Inside the store, Toblerone chocolates, Swiss cheese, wine and hors d’oeuvres where offered to the customers.

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Swiss Army Launch